The Vision: A Premium Car Care Solution
This plan outlines a lean, single-bay prototype to validate the core business concept: providing a premium, indoor, automated space for car enthusiasts to care for their vehicles, especially in winter or urban environments.
🚫 The Problem
Car enthusiasts have no good options in winter or urban areas. Touchless washes are ineffective, and brush washes damage paint. There is no premium, indoor, self-service option for those who truly care about their vehicle.
✅ The Solution
A single-bay, climate-controlled prototype. It's an efficient, automated, "no-human-required" space that members can book online, access via a smart-lock, and use professional-grade equipment to detail their own car in comfort.
The Prototype: What's In The Bay?
The 800-1,000 sq ft prototype is built for efficiency and a premium experience. It is divided into the core facility infrastructure and the professional-grade tools provided to the user.
Physical Setup
Epoxy Floors & Trench Drain
Easy to clean, professional look, with an oil separator to meet environmental standards.
Climate Control
Insulated walls and overhead radiant heat make it comfortable even in deep winter.
Bright LED Lighting
Essential for spotting imperfections and ensuring a high-quality detail.
Key Equipment
Pro-Grade Wash System
Wall-mounted high-pressure system, foam cannon, and hose reels.
Drying & Cleaning
Wall-mounted wet/dry vacuum and a filtered air dryer/blower to prevent water spots.
Smart Access & Security
App-controlled smart-lock for the bay door, plus CCTV for remote oversight.
The Model: A "Hands-Off" Operation
The prototype is designed to be managed by one person with minimal daily effort. This is achieved through an automation stack that handles the entire customer experience, from booking to access.
Automation Stack
1. Book & Pay Online
Customer reserves and pays for a 1-hour slot in advance.
2. Receive Smart Access
System automatically sends a unique keypad code or app link for entry.
3. Timed Utilities
Lights, water, and heat are enabled only for the duration of the booking.
4. Remote Oversight
CCTV monitoring and QR-code help signage replace on-site staff.
Operational Flow
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1
Book Online
Customer finds an open 1-hour slot and pays in advance.
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2
Access Bay
Uses the received smart-code to unlock the bay door.
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3
Wash & Detail
Brings their own products (BYOP) or buys from an on-site vending machine.
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4
Clean Up & Leave
Wipes down the bay and leaves. A 10-minute buffer is auto-added before the next booking.
The Cost: Phase 1 Startup Budget
$62,000 Estimated Total
The prototype is designed for lean capital investment. The budget is focused on the build-out and essential equipment. Use the explorer below to see how the budget is allocated.
The Core Objective: Validation
This prototype isn't about profit; it's about answering key questions fast. The entire goal is to validate the following three metrics before scaling.
Validate Demand
Are local owners willing to pay a premium price (e.g., $25-$50/hr) for indoor, DIY access?
Validate Behavior
Will customers return? How often will a user book per month/quarter? This determines the lifetime value.
Validate Price
What is the sweet spot? Does $40/hr convert as well as $30/hr? We need to find the ceiling.